Articles that Build Your Appeal

NOTICE—
All these articles by Lynella Grant are copyrighted by Off
the Page Press (except the NY TIMES one). You're free
to reprint them in your ezine or Web site, as long as no
changes are made, you use the whole thing, and the source
is identified.

        Woo the Buyer’s Limbic Mind or All Your Sales Efforts
        are Wasted
        Send a "mating call" to the buyer's limbic mind.

        Five Things More Important to Buyers than What You’re
        Selling—Part I
        What you sell is less important than how it's handled.

        Five Things More Important to Internet Buyers than What
        You’re Selling—Part II
        Court Web visitors by handling the details smoothly.

        Dropped Jaw Syndrome, Your Most Reliable Market Test  
        Become a doctor to learn what customers really want.

        Don’t Scare Away Your Customers
        Avoid carelessness if you want people to trust you.

        Heed the Business Card Laws
        Your card can make you unforgettable.

        Business Cards Escape the Plain White Rectangle
        FROM THE NEW YORK TIMES

        Decode the Hidden Messages on Your Business Card
        Every business card reveals more than you realize.

        Avoid Computer Snags that Cause Printing Delays
        Negotiate time as carefully as money in printing bids.

        How Much Contact Information Should you Provide?
        Be selective about information to provide about yourself.

        Every Business Needs a Memorable Slogan
        Tell people exactly what they should remember about you.

        Why You Should Never Rush Your Printing Jobs
        A lot happens before your order goes out the printer’s door.

        Everything You Need to Know about Customer Service
        Provide the most important thing customers want from you.

        Ten Ways to Make Your Business Card Easy to Read
        Unless a card is easy on the eye it won’t get read.

Return to document        

 
© Off the Page Press, 2005   All rights reserved • (719) 395-9450 • Fax (719) 395-9453
Orders 888-852-6402 • P.O. Box 4880-J, Buena Vista, CO, 81211 USA
http://www.giantpotatoes.com • e-mail   sydney@giantpotatoes.com